Once your site is complete, and I do mean complete, manually submit your site to the top search engines, such as Yahoo, Google, MSN and Alta Vista. No matter how much money you spend on Search Engine Optimization services, your website will not get in the top 5 position overnight. Next, put your website URL and your email address on your business cards and pass them out at every opportunity. Make sure your business cards are a good quality stock and that they clearly define what your business is about. Even if they don't need your products or services, chances are they know someone who does.
Home pages with flash only introductions or only graphics don't attain good ranking in search engines. If you do a search on Overture, there are more searches for the term pop-up blockers. When you do pageranking in Google, all these urls give different pageranking. If you still love pop ups go for floatingbox that keep a small box that floads at the cornet of your home page. Try to stick on to one url in link exchanges or ezine articles.
You'll get established in the search engines and will be able to
begin building your site's search engine profile and history. You can include search engine keyword phrases
into the text on the page, and then submit the one-page site to the engine's
ranking software. Another reason to have a one-page website developed would be to get a jumpstart
on building search engine rankings. This is the beginning of
excellent search engine optimization and the first step on the path toward great
rankings that will drive many visitors to your site. If you have a hard time
writing a single page about your business, try recording yourself talking to a friend
or client about your business - it's often easier to tell someone your story than to
stare at a blank page.
But I'm not in a position to tell you exactly what shape this proof should take - hell, it's your business not mine! If you haven't got lots of proof - you're in trouble and possibly in the wrong business. Proof that if they leave your website right now their life will be worse because of it. Ingredient 3 - One Single Individual Sole Lonely Non-plural Stand Alone Call To Action. Don't just leave them floating around looking at information making their own decisions about where to go on your site and what to do! Why? Because the chances are that their decision will be to get out of there at the first opportunity because you've not told them what you want them to do. What is your website for? What are you trying to do with it? Whatever your ultimate desired end goal for each visitor you need to make this clear to them right on the homepage.
Search engines do not like flash pages, as it makes almost impossible to crawl them. See how contradictorily it sounds with the third fact. In html you can insert flash only as object. They can not crawl links on your web page and can not index your website content if it is in flash. So we did it to reduce our page loading time.
Search engines like to list sites that change frequently. Boost your search engine ranking by posting keyword rich articles and content on your web-site on a consistent basis. When submitting or offering your article(s) for reprint purposes, just make sure to specify that each article is to be reprinted as is with your resource box attached. A cultivated list of subscribers is as good as money in the bank. Another excellent way to generate no cost traffic is by submitting ready-made articles to content hungry web-site and newsletter publishers with your resource box attached.
Flash Intro - These are not as bad as they used to be due to the fact that most search engines can spider and index them now. Those are a few of the deterants that I have found while searching for information on the internet. If I type a keyword into a search engine and click on the first site that comes up, I want to be able to find what I'm looking for without having to sift through paragraph upon paragraph of other advertisements and affiliate links. That's OK just don't put them on your home page. Put them at the bottom of all the rest of the pages if you want, just not on your index page.
Exchanging links - the value of exchanging links is undeniable when it comes to search engines and page rank. Place your newsletter subscription information on each page of your web site. Some e-book downloads allow you to add your name and website (this is
re-branding. Keep in touch with your mailing list regularly offering business specials, articles, hints and tips that fit your theme. If you have hand-poured candles then you can add even more information about bath and body products or hand pressed soaps.
This way you will attract targeted traffic and move up the search engines faster. It's connected and yet sort of diversifies. If your main theme is fitness let the pages directly connected to your home page be directly related to fitness. Like Diets, aerobics, fitness chart, yoga etc but when visitor clicks on diet page - on this new page, along with info on aerobics, you can have a link that's talking about free music download - to do aerobics at home. Excess of these things will mar your main theme.
These links add value to your site because people like the convenience of checking out products and services--all on one Web site--yours! This method also may raise your standing with the search engines. Your visitors will appreciate the ability to contact others in your field. An added benefit--you meet others to network with, to support as they will you. You'll reap many rewards when you accommodate them. Web visitors appreciate new content and contacts to make their quest for information, service or products easier.
Search engines such as Google rely on content text, not meta tags, to determine search placement. Describe each image or link using terms and phrases relevant to the image, industry, and practitioner. Highlighting the specific features and/or benefits of the practitioner's services is the most effective way to turn prospects into clients. Establishing a next action step is imperative in developing an effective web presence. All areas of the site must lead the prospect to a point of action, whether it be telephone contact, filling out a consultation form, or requesting additional information by mail or e-mail.
Not only do broken links hurt your website rankings when crawled by the search engines, but they frustrate visitors. You want your site to sell, but you will drive potential customers away by advertising too heavily. Avoid becoming a banner farm and balance quality content with related advertising. There is absolutely no reason to provide a hit counter on your site. You may never even receive mail there, but at least you will be accessible.
If your copy isn't getting results, let Karon teach you how to write SEO copy that impresses the engines and your visitors at http. Lead and nudge them in the right direction. Show them signposts that point to the action you want them to take. Your job is just like a movie director's job. The director has to motivate and encourage his actors.
But most of us buy mass-produced boxes and wrapping paper. Some people make their own boxes and wrapping paper - and that's really great. Website templates make sense if they are kept in perspective as a specialization of labor in the production of websites. But none of us would assume that boxes or wrapping paper would make up for a poor gift. Pretty boxes make a difference or we wouldn't all spend so much time wrapping all the gifts we give.
Optimization for search engines is something that traditional advertising copy writers never had to deal with. Is the copy optimized so that your pages will do well in search engine queries. Click Here to Learn more about our Web Hosting Services. If your copy doesn't contain and emphasize your keywords, your page will not fare well in Internet queries, even if your meta tags include these words and phrases. No matter how convincing your copy is, if no one can find your page then it is useless.
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KIS - Keep It Simple
Design Your Site For Your Customers